Are you a film buff? Do you enjoy sharing your love of movies with others? Do you dream to go to the Venice Film Festival? Be part of this year’s 27 Times Cinema!



Launched jointly in 2010 by the European Parliament’s LUX Audience Award, Giornate degli Autori and Europa Cinemas, 27 Times Cinema will welcome 27 filmgoers who will represent a film theatre of the Europa Cinemas network as well as one of the 27 member states of the European Union.

27 Times Cinema will take place during the Giornate degli Autori (1 – 11 September 2021) at the Venice Fim Festival. This great initiative will make the dream of 27 young European moviegoers to attend the Venice Film Festival come true! The 27 youngsters will constitute the Giornate degli Autori Jury and will award a prize to the best film of this year’s selection. Moreover, as of this autumn, they will be actively involved in promoting the LUX Audience Award, launched in 2020 by the European Parliament and the European Film Academy, in partnership with the European Commission (Creative Europe) and Europa Cinemas.

The IFI will choose three applicants to submit to the 27 Times Cinema Selection Committee.


Who can participate?

  • Regular moviegoers passionate for cinema aged between 18 – 25 years,
  • Good ability to write articles and blogs,
  • Active on either Facebook, Instagram, Youtube, Snapchat,
  • With aptitude in either podcasting, blogging, video editing, photographing or any other communication tools that could help in building up a communication campaign,
  • Good knowledge of English (reading, written and spoken) to actively take part in the discussions around the films with film professionals,
  • Important: Regular cinema staff can’t be considered for the application process.


How to apply?

1. Take a video selfie in which you explain “what is cinema” for you. You should start the video saying “Cinema for me is…” and then develop your argument.

This video will help judges to see how the candidate expresses himself/herself/theirself in English and his/her/their ability to “talk” about cinema. High quality and creativity are required! Please see Europa Cinemas’ Vimeo channel for examples of previous entries.

Technical requirements:
– Videos have to be shot in English
– In high resolution (Full HD: 1920×1080 px) and with excellent audio
– Duration: 30 seconds
– The following information should be visible on the video: name and country of origin
– The video should be sent to IFI via WeTransfer

2. Fill out the online application form. All questions must be answered in English. Incomplete forms cannot be taken into account.

3. Send the application form & video to Alicia McGivern, IFI Head of Education, at

Closing Date: 5pm, May 17th, 2021.

What happens if you’re the lucky one?

You win a flight ticket to Venice and get free accommodation in the Lido where the festival takes place. You’ll be offered a free festival accreditation (giving also priority access to the Giornate degli Autori screenings).


IMPORTANT. You should commit yourself to: 

  • Being present in Venice before the start of the festival, from Tuesday 31th August to Sunday 12th September 2021 (festival dates: 1-11 September)
  • Being a jury member for the films competing for the Giornate degli Autori. A festival accreditation (giving priority access to screenings of the Giornate degli Autori) will be provided,
  • Taking part in round-table discussions, masterclasses and workshops focused on improving their communication skills as influencer so that they could be actively involved in raising awareness of the LUX Audience Award,
  • Contributing with content to the Europa Cinemas website and social networks,
  • Promote and spread the word about the new LUX Audience Award after the festival using the knowledge and skills learned in Venice in their own networks and social media community,
  • Attend events organized in the frame of the LUX Audience Award (mainly January-May of the following year) and helping with promotional and follow-up communication.
  • Be available to participate in the LUX Selection panel meeting for LUX Audience Award 2022 edition, which takes place usually between June-September (1-2 days).

If an Ambassador is chosen from IFI submissions, the selected Ambassador will commit to:

  1. Contributing to IFI Careers Programme 2021/22 through Q&A, interview or workshop facilitation.
  2. Providing feedback to IFI during the Festival with blogs/reviews/instastories/TikTok etc. for our website during the Festival.

The European Parliament will cover the costs of accommodation and travel for each participant for the whole duration of the event (13 days), while Europa Cinemas will take care of their daily allowance and Giornate will be in charge of the organisation and the festival accreditation.

Don’t miss this unique opportunity!


Please note:

  • All items must be your own original work. Plagiarised work will not be considered.
  • IFI will not be responsible for cancellation or change of events or Venice Days protocols.
  • The organisers advise of the need to be on the alert for possible COVID-19 restrictions and sanitary measures and make adjustments if needed in the travel plans.

*Co-organised by the European Parliament, the LUX Prize, the Giornate degli Autori and Europa Cinemas, 27 Times Cinema aims to promote shared values and cultural diversity through cinema among young people.

Find further information about this initiative here.



The IFI is supported
by The Arts Council

Arts Council of Ireland